September 28, 2023

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Because the conflict broke out in Ukraine, creativity has proved to be a supply of resilience for Ukrainians.

This week on The BoF Podcast, Julie Pelipas, the previous style director of Vogue Ukraine and founding father of Bettter Upcycling System and Olya Kuryshchuk, founder and editor-in-chief of editorial platform 1 Granary share poweful tales of tradition, group and human kindness amid the destruction.

“We dwell a double life in the mean time,” Kuryshchuk stated at BoF VOICES 2022. “We’re right here on this stunning place as we speak… however on the similar time, actually proper now, most of my brothers, our households, our childhood buddies, they don’t have electrical energy, water, heating, web, cellphone connection.”

  • “[I’ve] by no means been extra grateful and extra excited to work in style than for the reason that conflict began,” says Kuryshschuk. “When a lot is taken away from you, you actually begin cherishing what you’ve gotten.”
  • Understanding and studying from previous errors has been essential to serving to Ukrainians unite towards Russia as they give the impression of being to construct an impartial future. “I actually consider that we can’t actually converse in regards to the future if we’re blind to our current,” says Pelipas.
  • Creatives are informing the worldwide group of the plight of the Ukrainian individuals by utilising human tales of hope. “Energy is communication,” says Kuryshschuk. “We have to discover how we talk to ensure that the message reaches individuals.”
  • BoF VOICES 2022: Dwell Your Greatest Life: Within the closing session of BoF’s annual gathering, audio system from mannequin Dennis Okwera and Coty chief Sue Y. Nabi to Nike’s Larry Miller and activist Malala Yousafzai mirrored on their private histories and inside powers.

Watch all the BoF VOICES 2022 livestream periods in full on demand.